![]() ![]() We believe it’s ideal for an open house to happen when it’s likely to be convenient for the community (and therefore better attended), not necessarily exactly when you open for business. When a dental open house should be scheduled is an important question, but it doesn’t have the same answer for every practice. Photos and videos in your marketing help people feel more familiar with your practice before coming in for a scheduled visit, but an in-person open house with a tour takes the cake! Families, especially those with small children, appreciate a chance for their kids to meet a doctor and his or her staff before a clinical appointment. If you’re an existing dental practice that has invested in a remodel or a second location, those are also fitting reasons to promote your business through an open house event. We think it’s smart for most start-ups to have an open house. Direct mail and a website are effective must-haves for start-up dental marketing, but making a connection with people through an open house can be a more powerful beginning to a practice-patient relationship than any piece of paper or a page on the web. Why have one? An open house introduces your business to the community in a personal way, it creates an opportunity for people to interact with you and your team outside of the clinical setting, and it can be downright fun for everyone. GET A PROMO PACKAGE The What & Why of Dental Open HousesĪ dental practice open house is essentially a marketing event that feels more like a social and community event, but it can be all three with class and success when planned and executed well. Jump below for more ideas for marketing your practice open house. Don’t neglect it or leave it to the eleventh hour! Practice Cafe can provide everything you need, from social media designs and an announcement on your website, to invitation and flier designs, and event signage. Keep this in mind when prioritizing marketing for your event. No matter how great your party is going to be, if people don’t know about it, they won’t come. Packages that will allow you to check the important item of “event marketing” off your list with ease and confidence. Whether you convene once a year or once a week, these dental staff meeting topics will provide the blueprint for a positive session.We’re here to help you promote your dental practice open house with customizable Are there concerns about new procedures or policies? Is there a sticking point with your patients? Foster open channels of communication and your team will thank you for it. While the opening topic identifies exemplary employees, the closing minutes should contain constructive feedback including any areas for improvement. ![]() Doing so may keep them around longer.Įnd each meeting the same way you started it-with a chance to provide feedback. ![]() Keep your team informed on office goals and progress to date. Utilize your staff as oral health experts-it’s a great way to promote healthy habits to patients. Perhaps there’s a Water Wednesday or other local activity coming up. The Great American Smokeout is November 16. Is there a new scientific discovery that could change the dental industry? Is there a technique that could make things better for the patient? These topics encourage engagement and keep your staff up to speed on all things oral health.įebruary is National Children’s Dental Health Month. 7 out of 10 employees who received appreciation from their supervisors reported being happy with their job, according to Harvard Business Review. ![]() Identify those who have gone above and beyond, or simply upheld your standard for outstanding customer service. Here are 5 themes of focus to guide every meeting: We’re here to help! Ensure you and your team are on the same page with pre-planned dental staff meeting topics. Meetings can be fun and helpful for all staff members. ![]()
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